The #1 reason building a new website always seems to take forever
Lots of websites get started, but not nearly as many get finished. Almost none get finished on time. Why is it so hard to get a quality website built on time and on a budget? It’s not because of the graphics, and it’s not because it’s so difficult to actually build a...
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CEO Announcement and the Goldilocks Principle
(Message from Bill Bice) I love it when people follow their passion. I’m happy to announce that I’m doing exactly that, coming back as CEO of boomtime. Mark Canon, who has contributed tremendously to the success of our company, is taking a step into semi-retirement....
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How to Know if Your Website is Working
You spend a small fortune to build a beautiful website. But after a while, you start to wonder... Is my website working? In other words, does your website make your phone ring? How in the world can you tell? I'm going to let you in on a little secret: it's amazingly...
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SEO Doesn’t Work
That seems like a bold statement: Search Engine Optimization (SEO) doesn't work. But unfortunately, the vast majority of what is passed off as SEO is actually Old School SEO – things that worked 5 and 10 years ago, but are now completely out-of-date. Old School SEO...
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The Truth About Marketing Data…
There’s only so much you can learn from your own numbers. Sure, your business is unique and it’s important that you look at your internal data regularly. Your own data provides an immediate assessment of your marketing methods, allowing you to adjust to improve sales...
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How Word of Mouth Has Changed
It’s no secret that more and more content and conversations are generated online every day. A recent study by Engagement Labs, an analytics company that tracks online and offline data about brands, shows that the lines between online and offline Word of Mouth are more...
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How Hotel Andaluz Grew 80% with Word of Mouth Marketing.
"The website itself, which the end design was very much a collaboration between the boomtime team and our team has been a phenomenal success. We have increased revenues by over 80% year over year... We couldn't be happier with that." - See the Testimonial Video Hotel...
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The Case for Useful Marketing.
73% (of consumers) will make a decision about a brand based on which is the most useful or helpful in each instance. - The 2016 State of Digital Transformation It was Jay Baer who coined the term Youtility in his NY Times bestselling book of the same name. If you're...
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boomtime CEO, Mark Canon updates 1 Million Cups Albuquerque (Video)
It's been nearly a year since we last presented at 1 Million Cups in Albuquerque. Our CEO, Mark Canon updated the crowd on boomtime's services and progress over the past year. All the best, Bill Bice CEO
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What’s behind the independent bookstore renaissance?
Common knowledge would lead you to believe that brick and mortar bookstores have been in a downward spiral ever since Amazon gained prominence in the late 1990's and early 2000's. As it turns out, competition from online retailers has affected big-box bookstores much...
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How One School Tripled Website Referrals with Word of Mouth Marketing…
Comprehend Academy is truly a school for the internet age – built around the idea that every student is unique. The school uses online and social learning to build a specialized learning experience for every one of their students. "Comprehend Academy is for students...
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What United Airlines Should Do Next…
If you've been following the news about United Airline's terrible treatment of one of its passengers, you're likely disturbed. The subsequent response by United Airlines CEO, Oscar Munoz, has further upset the public, and caused a landslide of bad PR and negative Word...
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