Legal Word of Mouth Marketing Podcasts

 

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Episode 08 – Scaling Your Marketing Efforts

A programmer at heart, one of Bill’s passions is finding solutions to problems that are efficient and save time. That's why he loves marketing automation, and uses it to put scale behind marketing efforts on behalf of our clients.

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Episode 07 – Marketing Data You Need to Know and Follow

As an attorney or Partner for your Law Firm, it's likely that you don't have a lot of extra time to spend combing over marketing data for your website and campaigns. That said, if you've invested time and money into having a long-term strategic marketing plan, you...

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Episode 06 – Leveraging SEO for Your Legal Website

The website for your law firm should be working for you 24/7 as a lead referral source. One of the best ways to optimize your site is through SEO. SEO has changed a lot since its inception over 20 years ago when Larry Page invented the idea of weighted rankings. It's...

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Episode 05 – Building Your Law Firm’s Website

Your law firm’s website is the single most important facet of your marketing strategy. Your website should work as a referral source, and therein, needs to visually communicate who you are, what you do and why, and how you do it. It seems straightforward, yet, why is...

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Episode 04 – Strategic Marketing to Grow Your Law Firm

In Episode 1 we talked about the two ways you can grow your law firm: lateral hires, and word of mouth. In this episode, we’ll discuss how to amplify the effect of your word of mouth through your marketing plan. To successfully grow your firm and referral rate, your...

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Legal Episode 03 – Growing Your Engagement on LinkedIn

In Episode 2: Legal and LinkedIn, we detailed the steps you need to take to optimize your profile in order to increase your connection rate, and tactics for growing your professional network. In this episode, we discuss simple ways you can grow your engagement on...

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Episode 02 – Legal and LinkedIn

With 61M users who are senior-level influencers and 40M who are in decision making positions, LinkedIn is a gold mine for reaching out to potential clients. The name of the game is growing your professional network by targeting new connections, but, before you can...

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Episode 01 – Two Ways to Grow Your Law Firm

There are only two ways to effectively grow your law firm, and only one of them create value to the partners: Lateral hires: recruiting partners from other firms Word of Mouth Marketing Data shows that lateral hires are a difficult long-term strategy for growing your...

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Episode 00 – Welcome to Legal Word of Mouth Marketing

Bill Bice is a programmer at heart. At 18, he created ProLaw Software, the first integrated ERP for law firms. After selling the company to Thomson Reuters, Bill became a VC as a founding partner in the Verge Fund, investing in high tech, high growth companies in the...

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