boomtime’s Director of Content, Kathy Watts, and Marketing Strategist Nick Martinez join JP Clement to discuss how content strategy informs content creation. We discuss the importance of having a content strategy and how content drives your messaging and helps maintain consistency across all touchpoints.
Please take a listen to the episode.
Connect with JP: https://www.linkedin.com/in/jpclemen
Connect with Nick: https://www.linkedin.com/in/nicholasmtz/