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With 61M users who are senior-level influencers and 40M who are in decision making positions, LinkedIn is a gold mine for reaching out to potential ...

The Challenger Sale walks readers through Gartner’s study into the characteristics and behaviors of 6,000 salespeople at 90 different companies and 5 types of salespeople ...

There are only two ways to effectively grow your law firm, and only one of them create value to the partners: Lateral hires: recruiting partners ...

Bill Bice is a programmer at heart. At 18, he created ProLaw Software, the first integrated ERP for law firms. After selling the company to ...

In previous episodes, we’ve emphasized the three core goals your B2B strategic marketing plan should focus on: building your audience, capturing and following up with ...

Having a strategic marketing plan is a long-term play. It requires having a strategy with day-in-day-out execution that you can commit to for at least ...